Light • App
Light is a mindfulness platform for personal growth. I led the Product Design end-to-end, collaborating closely with the product manager, engineering team, and the client.
Client
Sarsen
Industry
Mental Health & Mindfulness
Service
Product Design (End to End)
Design System
Duration
9 months
About
Light is a mindfulness platform for personal growth and human connection. It offers a range of practices and techniques to help people expand their capacity in adapting to the exponential change of today's world and find deeper connections in life. My role was to lead the Product Design end-to-end, from early-stage research to developing high-fidelity prototypes, collaborating closely with the product manager, engineering team, and the client.
The Challenge
To design a Minimum Viable Product (MVP) for iOS and Android that reveals Light's unique value proposition, setting it apart from other mindfulness apps in the $4.5 trillion wellness industry.
The Process
Discovery Phase
Collaborated closely with the Light team and the brand partner to comprehend their strategic direction, target audience, and requirements for the app.
Studied competitor websites and best practices to identify key design approaches and strategies.
Design and Development
Carefully crafted visually calm and uncluttered UX and UI that supports Light's mission to create a platform providing practices and techniques that help people find deeper connections in life.
Developed a comprehensive scalable design system.
Continuously tested with users to validate assumptions and refine solutions.
Worked closely with the engineering team to discuss best approaches and solutions.
The Outcome
Successfully designed the iOS and Android app which is currently in the pilot phase with tier-1 and innovative corporations, including Google, Accenture, Cool Planet, and Pizza Hut.
